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Does character count? We desire integrity in ourselves, and in the people with whom we work. But have you ever understood that character plays a role in bringing about success, profits, realization of mission and goals, growth, and ultimately, fulfillment?

Often, we do not connect the dots about how integrity of character really works day to day, and how it affects our real results in the areas of life that matter to us most. The way to more profits, better leadership, healthier relationships and true success is actually a shift in our own character makeup.